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PAKISTAN: The Chairman of the UK-Pakistan Business Council (UPBC), Mian Kashif Ashfaq, addressed the entrepreneurs of Pakistan on Sunday. He stated that the country’s entrepreneurs must work diligently to develop international standard “brands.” These brands will not only save the economy of the country but will also capture open global markets, he stated.

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While addressing a delegation of exporters, an esteemed Investment Consular named Sheheryar Khan talked about the importance of brands. To promote the brands of young Pakistani entrepreneurs, it was suggested that the private sector had to take a step ahead. It was stated that if Pakistani entrepreneurs are not enabled, the neighboring countries will pose a threat to the economy of Pakistan as they would continue to dominate and sweep international markets.

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Mian Kashif Ashfaq suggested the authorities conduct market research to search for new export destinations for Pakistani products, which were considered the best in the world as far as quality and prices were concerned. “Pakistani missions abroad should be duty-bound to introduce Pakistani products there and ensure dissemination of trade-related information so that local entrepreneurs could avail trade opportunities to the maximum,” he added.

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